- Design can be art. Design can be aesthetics. Design is so simple, that’s why it’s so complicated.
- -Paul Rand
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- In most people’s vocabularies, design means veneer. It’s interior decorating. It’s the fabric of the curtains, of the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.
- -Steve Jobs
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- Image here
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the principle of KISS, keep it simple and stupid……
sometimes simple can be powerful